Our work is dedicated to uniting cultures and overcoming language barriers. As such, we at Blaine & González believe that the following information is essential for our potential clients to understand. The impact of Hispanics in the USA on revenue of American businesses in the 21st Century looks and will continue to look like this for the foreseeable future:
Please read the statistics below. We are confident you will clearly see that the data below practically compel you to launch a marketing program targeting Hispanics and Latinos, hire a translator and/or interpreter to be able to do as much business as possible with businesses in Spanish-speaking countries, and to reach out to companies like ours to provide language solutions empowering you to take on engagements with enterprises owned and operated by Spanish-speakers here in the USA.
With the trade embargo on Cuba being lifted and with the solidification of a globally integrated communication system, we live in historic times where cross-cultural and cross-linguistic business is not only possible, but 100% necessary for our mutual success.
The information you will read are not carefully-designed selling points. They are the facts. We are merely presenting you with a few truths for you consideration.Our only question is this: Given what you read below, will you want to miss out on all the possibilities available for growth, expansion, and success for yourself and your business available out of working with Blaine & González?
After digesting the the statistics below, we feel strongly that we will not have to convince you to hire Blaine & González to guide you into a new, powerful future of international commerce for your company, institution or private practice. Get in touch with us today to discuss your marketing plan, translation program, or localization project.
The US Hispanic population surpassed 41 million in July 2005 and surpassed 53 million in September 2013. By 2060, the US Hispanic population is projected to reach 128 million. Source: US Census Bureau
U.S. Hispanic Internet users outnumber the total online populations of many Spanish-speaking nations.
Source: ComScore Networks
Among online Hispanics whose dominant language is Spanish, 75% "wish there were more websites that offered information of interest to Hispanic Americans."
Source: Second Annual America Online/RoperASW US Hispanic Cyberstudy
More than 80% of Hispanic Internet users indicated they would be more likely to do their shopping online if they could do so in Spanish.
Source: The Cobalt Group
The State of California is the first "minority majority" state in the entire history of the United States of America, making it a highly fertile ground for translation work in Spanish. (14.99 million Hispanics to 14.92 million whites).
Source: Los Angeles Times. "It's Official: Latinos now outnumber whites in California". 8 July 2015. Panzar, Javier.
Over the past 10 years, English Language Learners (ELL) in grades K-12 have grown by 60% in the United States. Whether immigrating as a child or being born into a non-English speaking family in the U.S., English as a Second Language (ESL) Programs are vital for helping children learn English and thereby learn other topics taught in school.
Source: Alyssa Udovitsch, ESL Coordinator for LEAD Public Schools in Nashville, Tennessee, USA.